¿Cómo Escalar Soluciones de Ciencia y Tecnología en Modelos de Negocios?
Innovandes, Cra. 1 # 18a - 2, Bogotá, Colombia
“The same products, services or technologies can fail or succeed depending on the business model you choose. Exploring the possibilities is critical to finding a successful business model. Settling on first ideas risks the possibility of missing potential that can only be discovered by prototyping and testing different alternatives.”
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Agenda
2 de diciembre de 2017
Introduction of participants
- The problem they solve
- The solution
- The market
Why Technology Comercialization
The process to follow
Defining a Sound Strategy
- Positioning: based on worldwide competitive advantages
- Segments/Channels and partnerships
- Business model and pricing
d. Promotion strategies
Scalability
- Product Development/Manufacturing
- Delivering
- Training and customer support
IP Protection
Lunch
Proof of Concept
- Lean startup methodology
- Product/Market fit
- Key performance indicators
- Getting beta users and exponential growth
The Team - Financial Needs and Uses
- Choosing founders
- Founders agreement
- Equity compensation
- Milestones
- Valuation capital
Legal
- Company structure
- USA vs. Colombian Regulations
The Process of Getting Funding
- Term sheet
- Priced and non-priced rounds
- Exits